Saad Al-Lami

Saad Al-Lami is a prominent owner of an Arab clothing store in Samawah, Iraq, known for his insights into the evolving fashion trends, particularly the resurgence of the traditional fur coat, or 'frawa,' among young shoppers. He has observed a significant increase in demand for these garments, attributing the trend to their modern adaptations and lightweight designs that appeal to a younger audience.