Sadaf Mollaei
Sadaf Mollaei is the Arrell Chair in the Business of Food at the University of Guelph, specializing in food marketing and consumer behavior. Mollaei has commented on the success of Borealis Foods, highlighting the importance of familiarity in consumer acceptance of innovative food products, such as the company's instant noodles which combine nutrition with a widely recognized and beloved format.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| Canada | 1 | 7.00 | 0.04% | +0% | 38,005,238 | 16,662 | $1,700,000 | 745$ |
| Totals | 1 | 38,005,238 | 16,662 | $1,700,000 | 745$ |
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Each country's color is based on "Mentions" from the table above.
Recent Mentions
Canada:
Sadaf Mollaei, the Arrell Chair in the Business of Food at the University of Guelph, discusses the importance of familiarity in the success of Borealis Foods’ instant noodles.
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