Sara Jasmín Sigurðardóttir

Sara Jasmín Sigurðardóttir is a co-founder of the sportswear brand Arora Sportswear, which aims to empower women through stylish and comfortable athletic wear. She joined the company to help expand its product line, particularly introducing swimwear, and collaborates closely with Brynhildur Gunnlaugsdóttir to create designs that resonate with women seeking confidence in their fitness journeys.