Sarah Bain

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Sarah Bain is the vice-president of public engagement for Ethical Capital Partners, the parent company of Pornhub. She actively lobbies for age verification measures to prevent underage users from accessing adult content, positioning the company as a leader in promoting ethical practices within the porn industry.

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Sarah Bain, vice-president of public engagement for ECP, insists that Pornhub is an industry leader in ensuring content does not cross the line into abusive themes.

‘I didn’t start out wanting to see kids’: are porn algorithms feeding a generation of paedophiles – or creating one? | Pornography

The Guardian·

United Kingdom· 2025-04-05

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