Sérgio Alves

Sérgio Alves, 42, is the commercial director of Cerdeira — Home for Creativity, a unique eco-tourism project in Portugal's Serra da Lousã. He emphasizes the importance of creating a meaningful connection between visitors and the local environment, promoting an experience that transcends traditional mass tourism. Under his leadership, the project has attracted a predominantly international clientele, focusing on arts education and creative workshops.