Sheryar Latif
Sheryar Latif is the Chief Strategy Officer at Bullseye DDB, where he focuses on the intersection of marketing and technology, particularly the innovative use of AI in influencing consumer behavior. His recent insights highlight how AI is revolutionizing the influencer landscape, providing brands with a reliable and data-driven approach to engage audiences without the unpredictability associated with human influencers.
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Pakistan:
Sheryar Latif is the author of 'And This Is How You Do It, Folks!'.
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Pakistan:
Sheryar Latif discusses the emergence of AI as marketing’s most potent influencer.
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