Simon McArthur

Simon McArthur is the managing director of Simon McArthur & Associates Tourism (SMA), an international tourism consultancy firm. He has been actively involved in advising the Surinamese government on developing a cohesive marketing strategy to promote the country's tourism sector. McArthur emphasizes the importance of focusing on Suriname's unique cultural and natural experiences to attract visitors and transform them into ambassadors for the country. His insights highlight the need for improved tourism education and better infrastructure to support the growth of the sector.