Simon Smit

Simon Smit is the Chief Experience Officer at Gowago, a tech-leasing company in Zurich specializing in vehicle leasing. Since the company's inception in 2017, Smit has focused on understanding customer needs and ensuring responsible leasing practices. He advocates for a self-imposed regulation that restricts the leasing of high-performance vehicles to drivers under the age of 25, citing safety concerns and the rising incidents of reckless driving among young motorists in Zurich.