
Tadeu Marroco
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Tadeu Marroco is the chief executive of British American Tobacco (BAT), where he has been instrumental in promoting the company's efforts towards Tobacco Harm Reduction (THR), aiming to shift 50% of its revenue towards smokeless products by 2035.
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Recent news mentions
Tadeu Marroco, the CEO of BAT, expresses a desire to support employees during the transition caused by the restructuring.
British American Tobacco aclara qué ocurrirá con su personal en Costa Rica tras anunciar 5.500 despidos a nivel globalLa Nación – main Costa Rican daily, est. 1946·
Costa Rica· 2026-06-30
BAT chief executive officer Tadeu Marroco announced the company's job cuts and support for affected employees.
UK giant BAT to slash 5,500 jobs worldwide, 9,000 employees affected in AI-driven overhaulThe Times of India·
India· 2026-06-29
According to the company’s chief executive, Tadeu Marroco, the goal is to ensure that at least 50 per cent of its revenue comes from smokeless products by 2035.
Colourful vapes in fun flavours might be a bigger problem in Pakistan than you think - CultureDawn – Pakistan’s oldest and most widely read English daily, est. 1941·
Pakistan· 2025-06-16









