Todd Allen
Todd Allen is the Senior Vice President of Marketing at Bud Light, recognized for his strategic role in the creation and execution of successful advertising campaigns, including the celebrated Super Bowl ad 'Big Men on Cul-De-Sac.' His approach emphasizes prioritizing customer engagement, humor, and relatable content that resonates with the brand's audience.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| United States | 1 | 5.00 | 0.02% | +0% | 331,002,651 | 60,446 | $21,000,000 | 3,835$ |
| Totals | 1 | 331,002,651 | 60,446 | $21,000,000 | 3,835$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
United States:
Bud Light Senior VP of Marketing Todd Allen attributes the ad’s resonance with viewers to four things.
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