Tsunekazu Ishihara

Tsunekazu Ishihara

CEO Japan

Tsunekazu Ishihara has been the CEO of The Pokémon Company since 1998, playing a pivotal role in the expansion and success of one of the world's most valuable media franchises. Under his leadership, Pokémon has evolved from a simple video game launched on the Nintendo Game Boy in 1996 into a multi-faceted phenomenon, encompassing films, television shows, trading cards, and merchandise. Ishihara believes that Pokémon's long-term sustainability hinges on continuous innovation and its ability to connect the real and virtual worlds. His strategic vision and commitment to the franchise have allowed Pokémon to thrive across generations, while also addressing challenges such as scalping in the trading card market and legal disputes over intellectual property.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
18,293
Power
728$
Sentiment
9.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
United Kingdom 1 9.00 0.03% +0% 67,886,011 18,293 $2,700,000 728$
Totals 1 67,886,011 18,293 $2,700,000 728$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

United Kingdom United Kingdom: Tsunekazu Ishihara, the CEO of The Pokémon Company, believes the series can last for at least another 50 years if it continues to innovate. 9

BBC: CEO believes series can last another 50 years