Tzur Ben Ami

Tzur Ben Ami is an entrepreneur and educator from Kibbutz Sa'ad in the western Negev. He launched a raider tour business called 'Naim Ba'otef' during the recent conflict, aiming to promote tourism and rejuvenate the region. With a background in biology and agriculture, he returned to his roots eight years ago after living in Samaria and has since been dedicated to showcasing the beauty and resilience of his community.