Ulla Malmgren

Ulla Malmgren

fan Sweden

Ulla Malmgren, 62, is an avid fan of 'The Great Moose Migration,' known for her active participation in a Facebook group of over 76,000 viewers. She has made dedicated preparations, including stocking up on coffee and pre-cooked meals, to ensure she does not miss a moment of the live stream, demonstrating the show's significant impact on its audience.

Global Media Ratings
Dominance
0.01%
Persistence
0 wks
Reach
107,688
Power
6,097$
Sentiment
8.84
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
United States 1 9.00 0.02% +0% 331,002,651 73,166 $21,000,000 4,642$
Canada 1 9.00 0.04% +0% 38,005,238 16,596 $1,700,000 742$
United Kingdom 1 8.00 0.03% +0% 67,886,011 17,926 $2,700,000 713$
Totals 3 436,893,900 107,688 $25,400,000 6,097$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

United States United States: Ulla Malmgren stocked up on coffee and prepared meals so she doesn’t miss a moment of the 20-day, 24-hour event. 9

CNN: The Great Moose Migration livestream: A slow TV sensation in Sweden

Canada Canada: Ulla Malmgren stocked up on coffee and prepared meals so she doesn’t miss a moment of the 20-day, 24-hour event. 9

The Globe and Mail: Live coverage of Sweden’s moose migration draws millions of viewers