Vinay Ahuja

Vinay Ahuja is the Vice President of Analytics and Insights for Europe at Procter & Gamble. He emphasizes the importance of understanding the human experience behind data, advocating for a combination of statistical analysis and personal engagement to inform effective decision-making. Ahuja highlights that while data can reveal patterns, it is the personal stories and contexts that truly explain the realities people face, an insight he shared following a market research visit that challenged conventional data interpretations.