Vitalii Starov

Vitalii Starov is the vice-president of product growth at MyChoice, a Toronto-based insurance technology provider. He has been actively discussing the challenges faced by Canadians regarding rising auto insurance premiums, particularly emphasizing the financial strain on consumers amid increasing costs of living. Starov highlights the impact of premium increases on younger and new drivers, advocating for strategies such as shopping around for lower rates and choosing vehicles with lower insurance costs.