Wilson McTaggart

Wilson McTaggart

unknown Unknown

Wilson McTaggart is a researcher who, along with his colleague Graham, conducted a study analyzing the value of Air New Zealand's Airpoints scheme, which sparked criticism regarding its competitiveness compared to other frequent flyer programs.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
2,784
Power
121$
Sentiment
5.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
New Zealand 1 5.00 0.06% +0% 4,822,233 2,784 $210,000 121$
Totals 1 4,822,233 2,784 $210,000 121$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

New Zealand New Zealand: The study from Graham and his colleague Wilson McTaggart was picked up by national newspaper The Australian. 5

The New Zealand Herald – country’s largest newspaper, est. 1863: Air NZ defends Airpoints scheme after Australian criticism