Xavier Simonet
executiveMale0.0Global Dominance: 0.00%
Xavier Simonet is the current chief executive of Collins Foods, who took the helm in November 2022 and initiated a strategic review of the company's operations. He recommended the exit from Taco Bell due to its unprofitability and poor performance compared to competitors, citing missteps in market entry and restaurant location strategies.
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Recent news mentions
Xavier Simonet is the newly-appointed chief executive and managing director of Collins Foods.
Taco Bell’s NZ stores unaffected by Australian operator’s exit plan, Restaurant Brands confirmsThe New Zealand Herald – country’s largest newspaper, est. 1863·
New Zealand· 2025-04-16
New Zealand· 2025-04-16Also mentioned
Tom Rose
Xavier Simonet is the chief executive of Collins Foods who initiated a strategic review of the company.
Guzman y Gomez isn’t the reason Taco Bell is getting axed, insists CEOThe Sydney Morning Herald·
Australia· 2025-04-15
Australia· 2025-04-15
