Yair Hirsh

Yair Hirsh is a prominent figure in the Israeli business community, currently serving as the CEO of Aluma Capital. At 49, he has a unique profile, being a religious settler and a lieutenant colonel in the reserves with hundreds of days of service in the Golani Brigade. Hirsh has a notable academic background, holding both bachelor's and master's degrees in law from Bar-Ilan University. He has previously held various managerial positions, including in the food industry and as the CEO of the Interior Ministry. Recently, he was in the news for overseeing a significant acquisition of his company, Excelera, by Bezeq for $160 million, highlighting his dual commitment to both military service and corporate leadership.