Yoshiaki Henmi

Yoshiaki Henmi, 64, is the president of Shobido, a souvenir company in Yamagata, Japan, known for producing hanagasa hats for the Hanagasa Festival. Faced with a shortage of materials and skilled artisans, he sought to collaborate with Vietnamese artisans to create 1,500 hanagasa hats, highlighting his commitment to preserving this iconic summer festival.