Zhang Yongyong

Zhang Yongyong

business executive China

Zhang Yongyong is the Deputy General Manager of Shanxi Xinghuacun Fenjiu Distillery Co., Ltd., and serves as the Director of the Fenjiu Marketing Center as well as the General Manager and Party Secretary of the Fenjiu Sales Company. He played a pivotal role in the recent global launch of the 'Qinghua Fenjiu Five Great Kilns Series' in collaboration with the five renowned kilns of the Song Dynasty, emphasizing the cultural significance of this partnership. Zhang is focused on promoting the elevation of traditional Chinese liquor into a cultural symbol, showcasing the interplay between fine liquor and ceramic art as a means of enhancing brand value and cultural confidence in contemporary society.

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China China: Zhang Yongyong, the deputy general manager of Shanxi Xinghuacun Fenjiu Distillery Co., Ltd., emphasized the cultural significance of the Qinghua Fenjiu series. 8

Guangming Daily: 汾酒携手五大名窑发布全球文化IP _光明网