Alina Pozzo di Borgo
Alina Pozzo di Borgo is a luxury industry consultant recognized for her insights into market dynamics and consumer behavior. She has analyzed the resilience of high-end brands like Hermès, emphasizing the importance of exclusivity, production control, and price stability in maintaining a strong market position, especially during economic downturns.
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Spain:
Alina Pozzo di Borgo explains how Hermès' exclusivity and control over production contribute to its unique market position.
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