Ansgar Zerfass
Ansgar Zerfass is a professor of strategic communication at the University of Leipzig, known for his research on corporate communication practices and the impact of digital media. He has commented on the increasing complexity faced by large companies in managing public relations, particularly in the context of rising regulatory demands and the evolving expectations of corporate leaders.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| Switzerland | 1 | 6.00 | 0.07% | +0% | 8,654,622 | 5,948 | $700,000 | 481$ |
| Totals | 1 | 8,654,622 | 5,948 | $700,000 | 481$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Switzerland:
Ansgar Zerfass notes that large companies face increasing demands for communication due to societal fragmentation and regulation.
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