Bradley Lord

Bradley Lord

politician Unknown

Bradley Lord is a notable team representative in the world of motorsport, associated with Mercedes-AMG Petronas Formula One Team. He is known for his role in team communications and strategy, often navigating the complexities of media relations and team dynamics during high-pressure race weekends. Recently, he was involved in addressing inappropriate comments made by a team member regarding fellow driver Kimi Antonelli, emphasizing the importance of sportsmanship and respect in racing.

Global Media Ratings
Dominance
0.01%
Persistence
0 wks
Reach
117,822
Power
4,874$
Sentiment
7.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
France 1 7.00 0.18% +0% 65,273,511 117,822 $2,700,000 4,874$
Totals 1 65,273,511 117,822 $2,700,000 4,874$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

France France: Bradley Lord is the spokesperson for Mercedes and the right-hand man of Toto Wolff. 7

Le Monde: En formule 1, les cartes sont rebattues après le grand chambardement du nouveau règlement

United Kingdom United Kingdom: Team representative Bradley Lord was part of the conversation regarding the comments made about Antonelli. 5

BBC: Red Bull 'sincerely regret' comments after Kimi Antonelli receives death threats