Toto Wolff

Toto Wolff

politician Austria

Toto Wolff is an influential figure in the world of Formula 1, serving as the CEO and Team Principal of the Mercedes-AMG Petronas Formula One Team. Under his leadership, Mercedes achieved unprecedented success, including eight consecutive Constructors' Championships from 2014 to 2021. A former racing driver and successful businessman, Wolff is known for his strategic mindset and ability to foster talent within his team. He has been pivotal in navigating the complexities of F1, particularly as the sport adapts to new regulations and challenges. Recently, Wolff expressed optimism about the potential of rookie driver Andrea Kimi Antonelli, highlighting the team's commitment to developing young talent.

Born on Jan 12, 1972 (53 years old)

Global Media Ratings
Dominance
0.01%
Persistence
1 wks
Reach
344,566
Power
9,421$
Sentiment
5.35
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
Argentina 4 5.50 0.24% +10% 45,195,774 118,794 $450,000 1,183$
Italy 3 5.33 0.18% +10% 60,461,826 117,436 $2,000,000 3,885$
Germany 1 4.00 0.06% +10% 83,783,942 57,674 $3,845,000 2,647$
Taiwan 1 5.00 0.10% +0% 23,816,775 24,604 $670,000 692$
Slovenia 1 7.00 0.08% +0% 2,078,938 1,682 $56,000 45$
United Kingdom 1 7.00 0.04% +0% 67,886,011 24,376 $2,700,000 969$
Totals 11 283,223,266 344,566 $9,721,000 9,421$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

United Kingdom United Kingdom: Toto Wolff is the team principal involved in negotiations regarding Russell's contract. 7

BBC: Max Verstappen confirms he is staying with Red Bull for 2026 season