Carin Hercock

Carin Hercock

manager New Zealand

Carin Hercock is the country manager for Ipsos New Zealand, a leading global market research company. She has been instrumental in interpreting and communicating public sentiment regarding economic issues in New Zealand, particularly in relation to cost of living concerns. Recently, Hercock highlighted the disconnect between economic indicators, such as the reduction in the Official Cash Rate, and the public's perception of their financial well-being, noting that many New Zealanders remain pessimistic about their disposable incomes despite broader economic improvements.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
8,037
Power
350$
Sentiment
7.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
New Zealand 1 7.00 0.17% +0% 4,822,233 8,037 $210,000 350$
Totals 1 4,822,233 8,037 $210,000 350$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

New Zealand New Zealand: Carin Hercock, Ipsos New Zealand’s country manager, said it was clear inflation, healthcare and the economy were the issues New Zealanders would be assessing political parties against this election year. 7

The New Zealand Herald – country’s largest newspaper, est. 1863: Election 2026: National trails Labour on key cost-of-living issue, but gaining ground as Government sees rating rebound

New Zealand New Zealand: Ipsos NZ country manager Carin Hercock provided insight into why New Zealanders still see inflation as the most important issue facing New Zealand. 7

The New Zealand Herald – country’s largest newspaper, est. 1863: Ipsos Cost of Living Monitor: Kiwis pessimistic despite economy improving