Chang Yu-sheng

Chang Yu-sheng

businessman Taiwan

Chang Yu-sheng was a key figure in the evolution of Hey Song, Taiwan's homegrown soda empire, succeeding his brother Chang Wen-chi as president after the latter's death in 1971. He played an instrumental role in expanding the company's product line and marketing strategies, helping to maintain its competitive edge against global brands like Coca-Cola and Pepsi until his own passing in 1987.

Born on Jul 01, 1967 (58 years old)

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Taiwan Taiwan: Chang Yu-sheng managed sales and marketing for Hey Song and succeeded his brother as chairman after Chang Wen-chi's death. 8

Taipei Times – major English newspaper in Taiwan, est. 1999: Taiwan in Time: Taiwan’s homegrown soda empire