Craig Watkins

Craig Watkins

customer United States

Craig Watkins, a 73-year-old resident of Northern California, gained attention for his outspoken criticism of Cracker Barrel's declining food quality. A longtime patron of the chain, he has expressed disappointment over changes to beloved menu items and a perceived drop in standards, notably desiring the return of original maple syrup, which he claims has been replaced with a less desirable alternative.

Global Media Ratings
Dominance
0.01%
Persistence
0 wks
Reach
151,976
Power
9,642$
Sentiment
5.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
United States 1 5.00 0.05% +0% 331,002,651 151,976 $21,000,000 9,642$
Totals 1 331,002,651 151,976 $21,000,000 9,642$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

United States United States: 73-year-old Craig Watkins of Northern California told the Journal he has watched the chain’s quality fade and wants old staples and original maple syrup restored. 5

Fox News: Cracker Barrel struggles with food complaints after logo controversy