David Stärkle

David Stärkle

businessman Switzerland

David Stärkle is the managing director of Swissness Enforcement, an organization dedicated to upholding Swiss origin laws and standards. Recently, he has been in the news for threatening legal action against the Swiss shoe brand On, which markets its products with the Swiss cross despite manufacturing them in Asia. Stärkle is navigating a complex situation regarding the balance between protecting Swiss identity and the global branding strategies of companies.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
5,520
Power
446$
Sentiment
5.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
Switzerland 1 5.00 0.06% +0% 8,654,622 5,520 $700,000 446$
Totals 1 8,654,622 5,520 $700,000 446$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

Switzerland Switzerland: David Stärkle, the managing director of Swissness Enforcement, announced plans to consider legal action against On. 5

Neue Zürcher Zeitung: Streit um Swissness und Schweizerkreuz bei On

Switzerland Switzerland: David Stärkle is the managing director of Swissness Enforcement, advocating for the enforcement of Swissness laws. 6

Neue Zürcher Zeitung: On droht Eskalation im Swissness-Streit