David Wheldon
David Wheldon is a prominent figure in the marketing and advertising industry, having served as the Chief Marketing Officer of the Royal Bank of Scotland and later becoming the President Emeritus of the World Federation of Advertisers (WFA). He is known for his insights on the evolution of advertising in the digital age, emphasizing the importance of creativity and adaptability in reaching modern audiences. In addition to his leadership roles, Wheldon is passionate about mentoring and sharing knowledge through his 'Better Marketing' podcast, where he engages with industry experts to explore innovative marketing strategies.
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Pakistan:
David Wheldon discusses the evolution of advertising and the importance of creativity in marketing.
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