Deidre Cross

Deidre Cross

financial advisor Canada

Deidre Cross is a 40-year-old Toronto resident who has transformed her approach to personal finance after experiencing the challenges of lifestyle creep in her youth. Once burdened by credit card debt and student loans, she now employs a meticulous budgeting strategy that involves planning expenses one to two months in advance and creating sinking funds for future lifestyle upgrades. Her innovative approach includes maintaining multiple high-interest savings accounts, each designated for specific categories like dog care and vacations. Deidre's disciplined financial habits have empowered her to enjoy her spending while avoiding the pitfalls of impulsive purchases.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
29,996
Power
1,342$
Sentiment
9.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
Canada 1 9.00 0.08% +0% 38,005,238 29,996 $1,700,000 1,342$
Totals 1 38,005,238 29,996 $1,700,000 1,342$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

Canada Canada: Deidre Cross budgets for any expense one to two months ahead of time and also plans for lifestyle upgrades in advance with sinking funds. 9

The Globe and Mail: How to get ‘lifestyle creep’ back under control