Devang Sampat
Devang Sampat is the Managing Director of Cinepolis India, a prominent cinema chain that has revolutionized the movie-going experience in the country. With a keen understanding of audience preferences and market dynamics, Sampat has been instrumental in promoting films that gain popularity through word-of-mouth, particularly sleeper hits that resonate with viewers despite modest initial box office performances.
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India:
Devang Sampat, MD of Cinepolis India, explains how sleeper hits resonate with audiences and the importance of word-of-mouth.
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