Dr Jo Twist

Dr Jo Twist

CEO United Kingdom

Dr Jo Twist is the CEO of the British Phonographic Industry (BPI), the organization responsible for the Brit Awards and the Mercury Prize. With a strong background in the music industry, she has been a vocal advocate for expanding the reach of music events beyond London, emphasizing the importance of engaging with fans across the UK. Under her leadership, the Brit Awards are set to take place in Manchester for the first time in 48 years, reflecting a bold move to celebrate the country's rich musical heritage and support local music ecosystems.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
28,608
Power
1,138$
Sentiment
8.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
United Kingdom 1 8.00 0.04% +0% 67,886,011 28,608 $2,700,000 1,138$
Totals 1 67,886,011 28,608 $2,700,000 1,138$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

United Kingdom United Kingdom: Dr Jo Twist, CEO of the BPI, expressed excitement about moving the Brit Awards to Manchester. 8

BBC: Brit Awards to leave London for Manchester after 48 years