Emily Schuman
United KingdominfluencerFemale3.0Global Dominance: 0.00%Emily Schuman is the creator of the popular lifestyle blog Cupcakes and Cashmere, where she shares insights on fashion, beauty, and personal style. Recently, she gained attention after discovering deepfake advertisements using her likeness without her consent, raising concerns about influencer credibility and the impact of AI-generated content on personal branding.
Power1,592
Reach40,027
Country presence
Recent news mentions
Emily Schuman, the creator of the lifestyle blog Cupcakes and Cashmere, was deepfaked in a sponsored ad without her consent.
Deepfakes are wrecking influencers’ credibility, one fake ad at a time | AI (artificial intelligence)The Guardian·United Kingdom· 2026-09-13
United Kingdom· 2026-09-13
