Gabriella Zutrau

Gabriella Zutrau is a digital consultant who played a key role in the successful campaign of New York's new mayor, Zohran Mamdani. Known for her innovative approach, she utilized social media strategies to engage voters, including leveraging her dog’s Instagram following for campaign testing. Her insights during an online seminar for Swiss leftist groups focused on the importance of building trust through relatable messaging and utilizing influencers to reach a broader audience.