Grant Gustafson

Grant Gustafson

consultant United States

Grant Gustafson is the head of retail consulting and analytics at Sensormatic Solutions, where he provides insights into retail trends and consumer behavior. In recent discussions, he highlighted the evolving nature of Black Friday shopping, noting that it has transformed from a single-day event into an extended sales period that begins well before Thanksgiving and continues through the holiday season.

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Taiwan Taiwan: Sensormatic Solutions retail consulting and analytics head Grant Gustafson said Black Friday is really the start of a critical stretch for retailers. 6

Taipei Times – major English newspaper in Taiwan, est. 1999: Shoppers spend big, despite uncertainty