Horst Urich Sass Henschel

Horst Urich Sass Henschel was a visionary entrepreneur who founded BACO, one of Mexico's most recognized stationery brands, in 1960. As an immigrant, he transformed BACO into a leading provider of school and office supplies, establishing a legacy that would influence the market for decades. His commitment to quality and innovation made BACO a household name in Mexico, setting a high standard in the industry.