Ivo Vlaev
United KingdompsychologistMale7.0Global Dominance: 0.00%Ivo Vlaev is a professor of behavioral psychology at the National University of Singapore, recognized for his work on the psychology of decision-making and behavior change. His insights into how small incentives can trigger behavior change are particularly relevant in discussions about innovative approaches to encourage reading among citizens.
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Ivo Vlaev, a professor of behavioral psychology at the National University of Singapore, believes that monetary rewards in such a program primarily serve as an incentive to start a certain activity.
Singapur plačuje ljudem za branje knjig – lahko s tem reši bralno krizo?Delo – major Slovenian daily, est. 1959·
Slovenia· 2026-09-18
Slovenia· 2026-09-18
Ivo Vlaev, a professor of behavioural psychology at the National University of Singapore, discusses the potential effectiveness of the Singapore reading scheme.
Singapore is paying people to read books – can it fix the reading crisis? | BooksThe Guardian·United Kingdom· 2026-09-18
United Kingdom· 2026-09-18