Jennifer Hauke

Jennifer Hauke

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Jennifer Hauke is the founder of Draftline Technologies, a company that monitors tap lines across the U.S. She has been a key voice in the beer industry, predicting Michelob Ultra's rise to become the number one draft beer brand in the country, reflecting the brand's strategic marketing and alignment with consumer trends.

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Recent news mentions

Jennifer Hauke, founder of Draftline Technologies, wasn't surprised that the beer brand was on a path to become the No. 1 brand on draft.

Michelob Ultra becomes America's top-selling beer brand for first time
Fox News·United StatesUnited States· 2025-09-22
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