Dylan Mulvaney

Dylan Mulvaney

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Dylan Mulvaney was in the news due to Anheuser-Busch's recent decision to pivot away from marketing strategies associated with him, marking a significant change in the company's approach to branding.

Global Media Ratings
Dominance
0.01%
Persistence
1 wks
Reach
150,356
Power
9,108$
Sentiment
2.59
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
United States 2 2.50 0.04% +10% 331,002,651 132,161 $21,000,000 8,385$
United Kingdom 1 3.00 0.03% +0% 67,886,011 18,195 $2,700,000 724$
Totals 3 398,888,662 150,356 $23,700,000 9,109$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

United Kingdom United Kingdom: Dylan Mulvaney's partnership with Bud Light led to calls for a boycott of the beer and its parent company. 3

BBC: In the US, DEI is under attack. But under a different name, it might live on

United States United States: Dylan Mulvaney was involved in a brief partnership with Bud Light that sparked a significant backlash. 3

CNN: Target retreated on DEI. Then came the backlash