Jess Rauchberg

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Jess Rauchberg is a digital culture expert at Seton Hall University, who studies the growing trend of adult interest in children's toys, noting that this phenomenon reflects a cultural pushback against the pressures of adulthood amid economic and political uncertainties.

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Recent news mentions

Jess Rauchberg, an assistant professor at Seton Hall University, reviewed some of the posts on behalf of the Guardian and said the content also has a message of security in an unstable time.

How the US army is using influencers to recruit a new generation: ‘Promise them this idea of stability’ | US military

The Guardian·