Jess Rauchberg

Jess Rauchberg

academic United States

Jess Rauchberg is a digital culture expert at Seton Hall University, who studies the growing trend of adult interest in children's toys, noting that this phenomenon reflects a cultural pushback against the pressures of adulthood amid economic and political uncertainties.

Global Media Ratings
Dominance
0.01%
Persistence
1 wks
Reach
161,608
Power
10,253$
Sentiment
6.50
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
United States 2 6.50 0.04% +10% 331,002,651 161,608 $21,000,000 10,253$
Totals 2 331,002,651 161,608 $21,000,000 10,253$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

United States United States: Jess Rauchberg studies digital culture and discusses the nostalgia associated with plush toys. 7

CNN: From Jellycats to Squishmallows, why are adults so obsessed with plushies?