Jin Soo

Jin Soo is a co-founder of Forever 21, an American fast-fashion retailer that gained immense popularity for its trendy and affordable clothing. Alongside her husband, Do Won Chang, she established the brand in Los Angeles in 1984, catering primarily to young shoppers. Over the years, Forever 21 expanded rapidly, boasting thousands of employees and hundreds of stores worldwide. However, the company has struggled in recent years, leading to its second bankruptcy filing in 2024 due to increasing competition from online retailers like Shein and Temu.