Jock Schoeller

Jock Schoeller is a consumer who became a voice of frustration following a mistake made by Woolworths' Everyday Rewards program, where an erroneous email promised a $15 voucher to half a million members, including him. After the company rescinded the offer, Schoeller expressed his annoyance, arguing that customers should be honored for promotions mistakenly sent, comparing it to a pricing error in a store. His comments highlight consumer rights and the importance of corporate accountability in the face of such errors.