Tom Raynel

Tom Raynel is a multimedia business journalist for the Herald, where he covers topics related to small business and retail. His work often explores current trends in various industries, including the rise of low-carb beers in the New Zealand market. Raynel's reporting provides insights into how consumer preferences are shifting and the implications for businesses in the brewing sector.

Global Media Ratings

Dominance

0.00%

Persistence

16 wks

Reach

224,971

Power

9,797$

Sentiment

5.88

Countries Mentioned

Country	Mentions	Sentiment	Dominance	+ Persistence	x Population	= Reach	x GDP (millions)	= Power
New Zealand	26	5.88	1.79%	+160%	4,822,233	224,971	$210,000	9,797$
Totals	26				4,822,233	224,971	$210,000	9,797$

Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

New Zealand: Tom Raynel is a multimedia business journalist for the Herald, covering small business, retail and tourism. 5

Willy Benson

The New Zealand Herald – country’s largest newspaper, est. 1863: On the Up: Small Business - Former Olympian Willy Benson’s PortaSkip journey in Hawke’s Bay

New Zealand: Tom Raynel is a multimedia business journalist for the Herald, covering small business, retail, and tourism. 6

Angus Simms Dane Fuller Raewyn Bleakley Nicola Willis

The New Zealand Herald – country’s largest newspaper, est. 1863: Supermarket duopoly: Grocery code shake-up gets mixed reaction from supermarket industry players

New Zealand: Tom Raynel is a multimedia business journalist for the Herald, covering small business, retail and tourism. 7

Donald Trump

The New Zealand Herald – country’s largest newspaper, est. 1863: Property companies help boost NZ sharemarket – Market close

New Zealand: Tom Raynel is a multimedia business journalist for the Herald, covering small business, retail and tourism. 5

O Brien Andy Bowie

The New Zealand Herald – country’s largest newspaper, est. 1863: Hamilton Uber driver wins A$50,000 to set up period underwear business

New Zealand: Tom Raynel is a multimedia business journalist for the Herald, covering small business, retail and tourism. 6

Louise Upston Mike Tully Tama Potaka Nicola Willis Shane Jones Paul Goldsmith Matt Doocey Tom Elworthy

The New Zealand Herald – country’s largest newspaper, est. 1863: NZ tourism spending rebounds to $12.2b but it remains below pre-Covid levels

New Zealand: Tom Raynel is a multimedia business journalist covering small business, retail, and tourism. 6

Robertson Leanne Robertson Colin Robertson Tayla Robertson Georgia Robertson James Robertson

The New Zealand Herald – country’s largest newspaper, est. 1863: On The Up: How a family-owned Kiwi firm quietly conquered the cleaning market

New Zealand: Tom Raynel is a multimedia business journalist for the Herald, covering small business, retail and tourism. 7

The New Zealand Herald – country’s largest newspaper, est. 1863: On The Up: Small Business - Giftbox Boutique’s journey from garage start-up to pandemic success

New Zealand: Tom Raynel is a multimedia business journalist for the Herald, covering small business, retail and tourism. 7

Brendan Lindsay Wayne Boyd Tony Falkenstein Gary Lane Peter Nation Wayne Wright Vicky Mee Gary Rooney Richard Balcombe Langridge

The New Zealand Herald – country’s largest newspaper, est. 1863: King’s Birthday Honours 2025: Brendan Lindsay knighted for business and philanthropy contributions

New Zealand: Tom Raynel is a multimedia business journalist for the Herald, covering small business, retail and tourism. 7

Ah Sam

The New Zealand Herald – country’s largest newspaper, est. 1863: Deep Creek liquidation: ASB recoups funds, other creditors face $1.4m loss

New Zealand: Tom Raynel is a multimedia business journalist covering small business, retail, and tourism. 5

Francis Ziogas Roger Harper

The New Zealand Herald – country’s largest newspaper, est. 1863: New retailer The Outlet set to take on The Warehouse, K-Mart