Joel Yashinsky
CMO
Joel Yashinsky is the chief marketing officer for Applebee’s, where nearly a quarter of in-restaurant orders are for single entrees, reflecting a design that makes solo diners feel comfortable rather than isolated.
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New Zealand:
Joel Yashinsky is the chief marketing officer of Applebee's, which is designed to make solo diners feel comfortable.
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The New Zealand Herald – country’s largest newspaper, est. 1863: ‘Just One?‘: Why Is Dining Alone So Difficult?