Josep Ivars

Josep Ivars is a prominent expert on the phenomenon of Benidorm, serving as a professor of Regional Geographic Analysis at the University of Alicante. He has extensively studied the unique development of Benidorm as a key tourist destination in Spain, focusing on its transformation from a small fishing village into a city characterized by its high-rise buildings and mass tourism. Ivars highlights the challenges associated with this model, particularly in terms of sustainability and the impact on local communities.