Martin Brackenbury
Martin Brackenbury is a British tourism expert and former president of the International Federation of Tour Operators. He is known for his insights into the dynamics of mass tourism in destinations like Benidorm, where he described the city as a 'great theater' catering to diverse tourist demographics throughout the year. Brackenbury's perspectives contribute to discussions about the sustainability and future of tourism in regions heavily reliant on seasonal visitors.
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Martin Brackenbury described Benidorm as a large theater with varied offerings for different seasons.
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