Joy Jibrilu
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Joy Jibrilu is the chief executive of the Nassau and Paradise Island Promotion Board, where she focuses on enhancing tourism and attracting visitors to The Bahamas. Recently, she has been vocal about leveraging anti-Trump sentiments to attract Canadian and other international tourists, positioning The Bahamas as an appealing alternative to Florida amid changing travel dynamics.
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Joy Jibrilu is the chief executive of the Nassau/Paradise Island Promotion Board.
Bahamian firms partner to boost tourism experienceThe Tribune – major Bahamian daily, est. 1903·
Bahamas· 2025-07-28
Bahamas· 2025-07-28
Joy Jibrilu, the Nassau and Paradise Island Promotion Board’s chief executive, told Tribune Business that the major drop-off in US bookings creates an opportunity for The Bahamas.
Tourism bids to ‘capitalise’ on anti-Trump sentimentsThe Tribune – major Bahamian daily, est. 1903·Bahamas· 2025-03-13
Bahamas· 2025-03-13
