Karl-Friedrich Scheufele

Karl-Friedrich Scheufele

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Karl-Friedrich Scheufele is the co-president of Chopard, a prestigious Swiss luxury watch and jewelry brand. He played a pivotal role in introducing Chopard's first luxury sports watch, the 'St. Moritz,' in 1980, which helped establish the brand's presence in the competitive luxury watch market. Under his leadership, Chopard has continued to innovate while maintaining its commitment to quality and craftsmanship, recently celebrating the launch of new models like the 'Alpine Eagle' that embody a blend of modern design and classic elegance.

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Recent news mentions

Karl-Friedrich Scheufele describes the watch industry as experiencing a rollercoaster ride since 2020.

Was steckt hinter den neuen Taktiken der Uhrenmarken?
Neue Zürcher Zeitung·SwitzerlandSwitzerland· 2025-04-21
7.0

Karl-Friedrich Scheufele is noted for launching a new manufacturing caliber for Chopard.

Die Uhrenhighlights 2025 sind bunt
Neue Zürcher Zeitung·SwitzerlandSwitzerland· 2025-04-13
6.0

Karl-Friedrich Scheufele launched a new manufacturing caliber to celebrate the 25th anniversary of L.U.C.

Es wird bunt: Die neuesten Uhrenhighlights 2025
Neue Zürcher Zeitung·SwitzerlandSwitzerland· 2025-04-13
8.0

Karl-Friedrich Scheufele is the current co-president of Chopard and was instrumental in launching the first luxury sports watch for the brand.

Die interessantesten und schönsten Uhrenneuheiten – so tickt 2025
Neue Zürcher Zeitung·SwitzerlandSwitzerland· 2025-04-01
8.0