Konrad Jagodzinski
Konrad Jagodzinski serves as the Director of National Brands at Brand Finance, focusing on global perceptions of national identities. He was recently quoted regarding the competitive landscape of soft power, reflecting on the varying fortunes of countries as revealed in the 2025 Soft Power Index.
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Recent Mentions
Honduras:
Konrad Jagodzinski is the Director of Place Branding at Brand Finance.
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United Arab Emirates:
Konrad Jagodzinski, the director of national brands at Brand Finance, discussed the competitive landscape of national branding and soft power.
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