Krista Berger
Krista Berger is a senior vice president at Mattel, where she plays a pivotal role in the development and marketing of Barbie products. Recently, she announced the release of a new Ken doll modeled after NBA superstar LeBron James, highlighting the doll's role as a celebration of LeBron's influence as a role model and cultural icon. Her work reflects Mattel's commitment to diversifying its offerings and showcasing figures that inspire the next generation.
Global Media Ratings
Countries Mentioned
No country-level mention data available.
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Luxembourg:
Krista Berger is the senior vice president of the Barbie division and head of the doll department.
8
Portugal:
Krista Berger is the senior vice president of Barbie who stated that the initiative allows more children to see themselves in the stories created.
8
Norway:
Krista Berger from Mattel emphasizes the importance of inclusion and representation with the launch of a Barbie doll with type 1 diabetes.
8
Paraguay:
Krista Berger is the vice president of Barbie and the global director of the doll department at Mattel.
8
Norway:
Krista Berger from Mattel discusses the importance of the new Barbie doll with type 1 diabetes in promoting inclusion and representation.
8
Pakistan:
Krista Berger is the senior vice president of Barbie and global head of dolls at Mattel.
8
Slovenia:
Krista Berger emphasized that the doll represents LeBron as a positive role model.
8
United States:
Mattel senior vice president Krista Berger noted that Ken is Barbie’s longtime best friend and supporter.
7
United Kingdom:
Krista Berger, Mattel's senior vice president of Barbie, expressed excitement about bringing fans a new presentation of Ken.
8